Friday, 28 September 2012

Project Love: Better Half Wine

Even though its a made up brand, I love the ideas for Better Half Wine! Targeted towards young males, with the idea of making drinking wine less intimidating. Lovely identity, packaging, brand book and complete concept that I think is so well thought out and directly relates to the target market.


  1. Great work.
    I just wanted to say I adore your blog - such a well curated selection of design. It's one of my favourite blogs.

  2. Thanks Hazel! Lovely to hear such nice words! xx


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