Tuesday, 24 December 2013

Project Love: Klauss Boheler

Lovely identity project for Klauss Boheler, a top-of-the-line mens shirt brand, designed by lg2.
The new Klauss Boehler branding draws its inspiration from the world of the English tailor where aesthetics, thoroughness and workmanship are bywords. The platform’s graphic elements were conceived around the idea made-to-measure, with the focus on the style and refinement of the brand’s British heritage.
Love the use of the different dark textures and that copper foil / rich, rusty orange as a highlight!

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