Thursday, 23 April 2015

Project Love: Nativetech

Love the branding and packaging solution for Nativetech, a new sports nutrition supplement company, that is breaking the generic mold that is typical of the sector. The branding and packaging is inspired by the bright colours and neons of the footwear, attire and accessories of high performance athletes. Anagrama have simplified their solution, using large typography and clear useage instructions, as well as a bright colour palette that is balanced with rich blacks and silver foil.

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