Friday, 11 November 2016

Project Love: The Wedding of Carlo & Shirene

I usually don't post projects of wedding invitations and collateral, but The Wedding of Carlo and Shirene is a slight exception due to the well thought out execution and beautiful materials used throughout.
The wedding of Carlo and Shirene takes place at the picturesque Walter Peak in Queenstown, south New Zealand. Invited guests are required to board a steamship to arrive at this romantic destination, thus, the identity adopted an instinctive, nautical-inspired approach for its art direction. The colour palette comprises of walnut on hazelnut colours, based loosely on the farms and hills surrounding the wedding’s location. 
Collaterals included invites, letterheads, favours, and a world map board for distinguished friends and families all over the world to write their well-wishes. Metallic papers, chosen for its texture and appeal, expresses every message in clarity, suggesting the exclusivity of this once-in-a-lifetime celebration.
Art Director / Designer: Jay Liu
Photographer: Shotover Media / Jay Liu

 
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