Friday, 28 July 2017

Paulin Watches Geo Sans by Paulin Watches

Beautiful typeface created for Paulin Watches by their in house team.
Paulin has revealed its own typeface today, designed by their in-house typographer and featuring on their latest range of watches, the Commuter Numerical. The Geo font was developed in-house as a numerical only font by their typographer before being expanded into a full alphanumeric font. The design for the numbers was inspired by the geometric, art deco feel of their logo, and uses a system of perfect circles, straight lines, gaps, and 45 degree angles. The design also references the size the numbers are intended to be used at; when they’re scaled down to fit on a watch dial the eye automatically fills in the gaps.
 
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