Tuesday, 21 March 2017

Run Mfg Brand Identity

Tidy brand identity for Run Mfg by Perky Bros.
Run Mfg is an independent race design and production studio based in Chicago, IL. Led by Nathan Barnhart and Elaine Lau, a husband and wife team, they’ve become known for creating unique run events with a high-level of detail and creativity.  
Their brand identity is made for motion. The logo, inspired by a looped shoelace, expands and contracts building endless run routes. The simplified electric blue and black color palette creates a bold, energetic mindset, separating them from the competition, from print to digital to race day.

No comments:

Post a Comment

Pin It button on image hover